General Cable Sponsors Halton Women's Place Fundraising Event in Ontario, Canada
General Cable was a key sponsor of the "Hope in High Heels" event to benefit the Halton Women's Place shelter for abused women and their children. John Discenza, Director of Marketing, Communications Products, for General Cable, organized the benefit walk where men wearing pink high heels walked one half mile to raise money for the non-profit shelter.
"The “Hope in High Heels" event was successful in raising over $10,000 for a new surveillance system for Halton Women's Place, and creating community awareness on how men can get involved in ending violence against women," stated John Discenza.
General Cable actively supports local community programs and projects through donations and the volunteer efforts of its associates. Thirty-five men participated in the walk including local police and firefighters, and two additional General Cable associates, Lem Martin, Product Specialist, and Peter Sciacca, Manager of Human Resources. In addition, General Cable North America donated 4,000 feet of their GenSPEED® Category 6 plenum data communication cable to rewire the communications and security infrastructure at Halton Women's Place.
The Halton Women's Place is a non-profit organization devoted to assisting abused women and their dependent children by providing free, safe shelter, meals and emergency clothing; comprehensive counseling services; therapeutic and recreational activities for children, and public education to end violence against women and children.